The nuanced and informed work of Matt Lehman

 Matt Lehmon is talented.

 Oh, and before you check our the rest of his work samples posted here,  note that the Matt Lehman Studio is starting to get attention from everyone from Grain Edit to Nordstrom, it won't be long before this client list becomes more impressive so if you want to use him, hurry up! Not that it isn't well known already, after looking as his client list. Clearly, Mr. Lehmon has the chops, and the talent to combine multiple skills of type master, color, art style and creative tone, setting what are often new looks in a world where it is far too easy to look like everyone else.

It doesn't matter where you are from, what school you went to, or where you have worked before, real talent like this rises no matter what. Again, it comes down to what makes one creative different than another, and these differences must be more than just differences - it remains essential that all creative work meets the high standards of culture today, meaning, perfect execution, or perfectly-imperfect intentional disruption, as well as multiple micro skills that inspire oneself to combine techniques for the first time, or revisit old ones, to dare to use a new color palette, or to craft type with nuance and style resulting in a work of art that captures the attention of the audience. These are the skills which define average designers from the rest of the pack. (Yes, the same goes for the brands who hire those creatives).

 Brands? If you want to stand out from the competition, and connect with the new consumer who demands that you understand them. then this is the sort of work that wins. Matt has the right DNA and clearly the right resume ( a few years at the venerable  Anderson Design Group, and a few more at MTV). Not that either make any difference, for such talent will rise anyway, but it does prove one thing- his URL will be making it into many creative directors' bookmarks faster than you can say vectorize it.